Double Tap is not a mere Columbus Ohio rule for surviving in a zombie-infested world. Double Tap is the rule that will probably be the crowd favorite as it used to great effect numerous times. Everyone will have their own favorite rule(s): Rule 1. The survival rules are flashed across the screen first as an illustration of the ways in which Columbus Ohio has managed to stay alive when almost everyone else in society has perished and second as comedic billboard elaboration of what just happened on screen and why it has occurred.
The greatest comedic asset to Zombieland are the rules introduced by the film’s main protagonists Columbus Ohio (Jesse Esienberg), and later expanded upon when he comes into contact with Tallahassee (Woody Harrelson), Wichita (Emma Stone), and Little Rock (Abigail Breslin). At same time, the viewer is given a comedy horror movie hybrid involving zombies and the undead running unhindered across the globe. With Torture Horror on the decline of popularity and certain zombie films not living up to the hype, 28 Days Later and 28 Weeks Later being the exception, Zombieland takes the road less traveled, and involves a far less realistic approach to the end of society via zombies and a zombie virus. Fun, not based on blood and splatter but occurring around it and because of it, is the grand exhale awaiting horror and zombie film inside of the realm of Zombieland, or Zland, as it’s surviving, human inhabitants refer to it as.
Zombieland is not the reinvention of the zombie horror genre but it is the innovation of it.
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